when i worked at the cinema we had a customer once complain that a movie was apparently supposed to run, but no tickets were available for that day.
turns out that customer just searched for our cinema and the schedule and followed the ai generated "search result" without even understanding what that means.
it took a while for us to figure out what the hell went wrong, and a lot more time to explain to that customer what ai generated text is and how it's not something published by the cinema.